Guide to advertising your SaaS and software on Facebook. Don't just create apps, attract users quickly. Learn everything you need to find new users with Facebook Ads. No more waiting a year for SEO to work (if it even works at all) – get results fast.
The First Advertising Guide for SaaS and Software Creators
Without guidance:
- No clear understanding
- Wasting money on figuring things out on your own
- Most attempts are fruitless
- No understanding of what worked when results are achieved
With guidance:
- Quickly attract new users
- Create ads that convert
- Understand the Facebook interface
- Don’t waste money on ineffective ads
- Benefit from 7+ years of experience and more than $1 million spent on advertising
What you'll learn:
- How Facebook works
- Learn how Facebook advertising works, how the algorithm prioritizes ads, and how to leverage this.
- Account setup
- Learn how to properly set up your account and avoid common mistakes.
- How to choose budget, audience, and objectives
- Discover how to choose an appropriate budget, find the best audience, and select goals for your ads.
- How to create conversion ads
- Learn to create ads that effectively convert for your SaaS, software, or infoproduct.
- Setting up campaigns and ads
- Learn how to correctly set up campaigns, ad groups, and ads to achieve the best results.
- How to analyze results
- Learn how to analyze your ad results and take action accordingly.
Some myths:
- "Facebook advertising doesn’t work for SaaS and software"
- Not true. Looking at big companies (Zapier, Jasper), all of them use Facebook ads because it works.
- "Advertising requires thousands of dollars"
- Yes, money is needed, but you can start with $5 a day and scale from there.
- "Advertising needs a proven product"
- Advertising only amplifies your reach. Of course, it’s easier and cheaper with a proven product, but you can also use ads to test new ideas.
This course is for you if:
- You are a technical founder looking to improve your marketing skills in 2024
- You are involved in marketing SaaS, software, newsletters, or infoproducts
- You want to explore a new reliable marketing channel
- You have never tried advertising, didn’t achieve desired results, or want a better understanding of the process
- You are ready to work on yourself and improve your skills
This course is NOT for you if:
- You just want to develop features for an app and don’t care about promoting it
- You are looking for a marketing solution with a 100% guaranteed result (such a thing doesn’t exist)
- You are in e-commerce (there are other courses for that)
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