Web design is the process of creating and arranging elements on a webpage to achieve a visually appealing and functional layout. It involves combining graphic design principles with coding skills to design websites that are easy to navigate and aesthetically pleasing. Web designers use various tools and techniques to determine the layout, colors, typography, and overall look and feel of a website. The goal of web design is to create an engaging and user-friendly online experience that effectively communicates the intended message or information to the audience.